The Emarsys CMS offers a wide variety of ways to personalize the content of your emails. In addition to this, you can include the placeholders below to identify the email campaign, the launch list or the individual recipients. These can be used in link URLs, for example, if you want to use external tools to track the responses of your campaigns.
|$user_id$||Works in Text Version. It is the internal contact ID. Including this in the campaign results in having an ID with which the recipient can be identified.|
|$uid$||It also identifies a contact, but it is a randomly generated string. Security level is increased by using this as it does not contain actual user data.|
|$llid$||Stands for launch list ID. Launch list contains the IDs of the recipients of launches (identified by launch IDs).|
|$cid$||Campaign includes the campaign ID.|