January 19, 2021: Interactions
- From now on, you can use custom Web Extend tags to trigger programs, personalize your content and select them in Decision, Decision splitter and Wait for event nodes. Learn more.
- By setting up the trigger event timeout value, you can configure the time period after which events will expire and they will not trigger Interactions programs. Learn more.
- You can define conditions by checking whether events contained specific attributes when they were triggered the last time with the Last time the event happened template. Learn more.
- You can easily disable or enable Interactions nodes. Learn more.
January 14, 2021: Revenue Attribution Service
Now Account Administrators can change the data source used by the Revenue Attribution Service if you have multiple sources of data. Learn more.
December 7, 2020: Automation
From now on, all your Automation Center, Interactions and Product catalog updates programs are listed on the Automation Programs page. You can easily create Automation Center, Interactions and Product catalog updates programs and Tactics by clicking the Create Program button. Learn more.
December 1, 2020: Smart Insight - RFM Advisor
From now on you can filter the charts on the RFM Advisor page. Learn more.
November 18, 2020
Magento plug-in update
The Emarsys Magento 2 (v2) plug-in version 1.14.1 is now available. Learn more.
A new page describing how to reload data into Smart Insight is available on the Help Portal. Learn more.
November 17, 2020: Automation Center
November 9, 2020: Interactions - Abandoned cart programs
A new article describing how to build abandoned cart programs in Interactions is available on the Help Portal. Learn more.
October 16, 2020: Interactions - Program summary
The Program Summary page has been updated. Now you can check the reports for a specific contact by entering their email address in the Search contact report field. Learn more.
October 15, 2020: Magento plug-in update
The Emarsys Magento 2 (v2) plug-in version 1.14.0 is now available. Merchants can trigger custom events from their webshop and use those in Emarsys to create campaigns or build automated programs. Learn more.
October 12, 2020
- Update contact list node: The Update contact list node is now available in Interactions. You can add contacts to or remove them from a contact list with this node. Learn more.
- Scheduling programs: From now on, you can schedule Interactions programs. Learn more.
- New program statuses: The list of available program statuses and actions have been updated. Learn more.
- Changing the program status: You can check how programs in different statuses behave on this page. Learn more.
- Update contact list node: New options are available within the Update contact list node. Learn more.
October 1, 2020: Smart Insight
Refunds Impact Report: You can check how refunds are distributed among the different customer lifecycle stages on this page. Learn more.
Refunds in the Smart Insight reports and calculations: You can check which Smart Insight reports and calculations take refunds into account on this page. Learn more.
September 25, 2020: Revenue Analytics
We have prepared a guide for you, to introduce you to the Revenue Analytics feature. Learn more.
September 23, 2020: Interactions - Event payload examples
We have collected a few JSON payload examples used in Interactions programs. Learn more.
September 16, 2020: Personalization Preview for Relational Data
The new Personalization Preview helps you to test and troubleshoot your reference and sorting fields for your tables or your views in Self-service and Hosted Self-service setups. Learn more.
September 9, 2020: Brand Indicators for Message Identification
The Brand Indicators for Message Identification (BIMI) provides you a simple way to display and manage brand-controlled logos when sending authenticated emails. You can increase recipient engagement with improved immediate brand recognition and enhanced user experience. Learn more.
September 7, 2020: Magento plug-in update
The Emarsys Magento 2 (v2) plug-in version 1.13.0 is now available. This release contains improvements related to choice fields (drop-down selectors) in Magento customer and product entities. Learn more.
September 7, 2020: Shopify plug-in update
Created At and
Updated At standard date fields are automatically mapped and synched to Emarsys. Learn more.
September 1, 2020: Form updates
Google's reCAPTCHA v2 is now supported in forms to provide an additional layer of defense against spammers. Learn more.
August 10, 2020: Interactions updates
Product catalog updates: By default, product data in price drop and back in stock campaigns is retrieved from the standard price or availability fields in your product catalog. You can change this setting with the Calculate based on a localized field option. Learn more.
Event attributes and recommended operators: From now on all the available attributes of the selected event are listed in the drop-down if you click the attribute_name field in the Event happened and Event did not happen templates of the Decision and Decision splitter nodes (if you selected the Trigger attribute template, then the attributes of the chosen Trigger event are listed in the drop-down). You can enter attributes that you would like to use in the future manually.
The recommended operators are automatically detected based on the attribute type. Learn more.
August 6, 2020: New version of the Android Emarsys SDK
Version 2.6.1 of the Android Emarsys SDK has been released. Learn more.
July 30, 2020: Interactive template blocks
You can insert interactive content blocks into your email templates. Learn more.
July 29, 2020: New version of the Android Emarsys SDK
Version 2.6.0 of the Android Emarsys SDK has been released. Learn more.
July 27, 2020: New article on email list bombing attacks
A new article is available on list bombing attacks and how to defend yourself against them. Learn more.
July 23, 2020: Interactions - Participation check
You can check if contacts are eligible to continue their journey in your Interactions program with the Participation check node. Learn more.
July 15, 2020: Custom automation nodes
We have made several custom marketing automation nodes globally available on request. Learn more.
July 13, 2020: Transactional campaigns available for behavioral segments
By the end of July 2020, transactional (triggered email or on-event) campaigns will be available for selection when you create email behavior segments. Learn more.
July 9, 2020: New version of the Android Emarsys SDK
Version 2.5.4 of the Android SDK has been released. Learn more.
July 7, 2020: Triggered email - using the API to trigger an external event
A new article has been published, demonstrating how to send an email using the API to trigger an external event and populating some simple external data into the email. Learn more.
July 6, 2020: ESL - new filter descriptions added
A description of the "even" and "odd" filters has been added to the Emarsys Scripting Language documentation. Learn more.
July 2, 2020: Web Channel Accelerate - sign-up form added and easier campaign creation
June 23, 2020: New version of the Android Emarsys SDK
Version 2.5.3 of the Android SDK has been released. Learn more.
April 15, 2020
Magento 2: Multi Stock Inventory
The Multi Stock Inventory collects product quantity information from different sources and updates the availability status in the product catalog on the Emarsys side. Learn more.
Magento 2: Flexible event handling
The Magento 2 (v2) plug-in supports flexible event handling, so from now on you can trigger events on the Emarsys or Magento side or on both sides and use them to send transactional and marketing messages. Learn more.
April 12, 2020
Relational Data: Sorting functionality
You can define the order for your tables and views beforehand, so only the most relevant results will be present in your messages. Learn more.
April 2, 2020
Web Channel: SPA support
Applying Single-Page Applications (SPA) in your Web Channel campaigns means that your site fits on a single page and SPA is dynamically rewriting, refreshing only the necessary part of it, in case of any user interactions. Learn more.
April 1, 2020
Version 2.5.0 of the Android SDK has been released. Learn more.
March 20, 2020
March 17, 2020
Mobile Engage: Translator view
Enable multiple translators to independently work on the translation of the different language versions of a push campaign. Learn more.
Mobile Engage: Tap Actions
These allow you to add action buttons to the push message and/or set the default action of the push message to be push to in-app. Learn more.