Tactics
Overview
End-user guides
Acquisition and conversion
- Abandoned browse
- Abandoned cart
- Welcome (new contacts)
- Lead re-engagement
- Abandoned browse (Top selling category)
- Abandoned browse (Top selling product)
Customer Lifecycle
- Birthday
- Win back defecting customers
- Win back inactive customers
- Post purchase upsell
- Registration anniversary
- First time buyer to repeat
Retail
- Post-purchase store feedback
- First-time store buyer to repeat online
- Store post-purchase cross-sell
- Leads research online purchase offline
- Customers research online purchase offline
- Online to offline
Product Data
- Price drop
- Wishlist price drop
- Replenishment
- Back in stock
- Wishlist back in stock
- Updating your template for Product catalog update Tactics
Shopify
- Welcome (Shopify)
- Post-purchase upsell (Shopify)
- Post-purchase cross-sell (Shopify)
- Post-purchase category cross-sell (Shopify)
- Post-purchase feedback (Shopify)
- Registration confirmation - transactional (Shopify)