Deliverability onboarding has two distinct aspects.
First, we need to configure your DNS settings.
At the same time, you will need to ensure that your web shop and email content is compliant with our standards.
- Why is Deliverability Important?
- Emarsys Deliverability Policy Requirements
- Emarsys Sender Authentication Guide
If your emails do not meet the industry standards for deliverability, it could delay the time until you are ready to send your first campaign. Our guidelines will make sure your emails hit the inbox right from the start.
In addition to this, you can find a large number of additional articles relating to deliverability, which can be found here:
This page also links to some Emarsys blogs which provide insight and examples into why you should pay careful attention to this aspect of your digital marketing strategy, as well as to our Email Best Practices guidelines.