Category Explorer – Emarsys

Once you have successfully implemented our Web Extend JavaScript API, Emarsys generates a product category tree on the basis of the category classification you provide. You will be able to explore this category tree in Category Explorer. This tool provides you with an overview of how your products are distributed among the categories and how popular individual categories are.

Category Explorer becomes visible only after you have implemented our Web Extend JavaScript API.

Contents

What can I do here?
How does it work?

What can I do here?

You can get a general overview of your product category hierarchy and of the relative popularity of individual categories.
You can look up and copy full category paths easily, in all the languages your store supports, which can come in handy when you create or work with content that is based on your product categories, such as Predict recommendations.
Checking the category tree is something you may want to do when troubleshooting potential issues with your product data file. If the category hierarchy you see in Category Explorer does not match the one you have in your web store, then something went wrong during the import of your product categories.

How does it work?

Category Explorer displays the category tree of the products you successfully uploaded to Emarsys.

If you have submitted product data in multiple languages, you will also see a language selector in the top-right corner of the screen, which lets you switch between the various locales.

Categories are always displayed in order of popularity, with the most popular category at the top of the list.

Popularity is a calculated score based on purchases and views. Purchases are weighted more, and the date of the purchase also counts, with recent purchases taking priority over older ones.

By default, the top-level categories are visible, and if there are subcategories in your category system, you can expand them by clicking the icon in front of their name.

Clicking will display the four most popular products, instead of just one top item, from the given category.

You can also copy a full category path to the clipboard. To do so, just hover your mouse cursor over a category and click the Copy button.

Notes:

There may be no data shown in the Popularity and Popularity change columns if your Web Extend implementation has only recently been completed or your website traffic is low. These fields will be populated once we have collected enough data.
The information shown in the Category Explorer is updated once a day.
In case there are multiple localized catalogs, remember that the localized category structure needs to match exactly the category structure and order in the default category field.
A maximum of 500 sub-categories can be displayed under a single node, including the base level in Category Explorer at a time. If there are more categories, only 500 will be shown.
If a category has not got any products available, Category Explorer does not display that category.
The Category pages are unknown message appears on the Predict Data Source page, if a product belongs to an empty category, in which there are not any products available.